Many within the rock climbing community very often limit themselves to mostly limbing within climbing centres. While climbing centres provide great facilities and training,  Climbing is about the outdoors.

 

So the aim with this was to create something to create something to encourage current climbers to get out of the climbing centres and out to the best spots around the country. The best way to do this was to create a festival held at multiple popular climbing locations this is the promotional material for the event.